ROOTED IN
THE ROOT OF
Chicory root fibre comes from the root of the chicory plant, which has been cultivated across Europe for generations and valued as a natural food ingredient.
At Pure Via® we use carefully selected chicory root fibre to create simple products inspired by nature that fit seamlessly into everyday routines.
NATURALLY RICH
The roots of the chicory plant are naturally rich in a type of soluble dietary fibre called inulin. This versatile ingredient is carefully extracted from the root to preserve its natural goodness, making it easy to enjoy as part of a varied and balanced diet. That’s why, at Pure Via®, we carefully select our chicory root fibre to create high-quality products inspired by nature.
WE KEEP IT
Because we want to craft the best for you, we make sure we preserve the quality of our Chicory Root Fibre by using simple techniques and our natural standard.
HERE’S HOW:
Step 1:
We begin by harvesting the chicory roots once they have reached maturity. The roots are then carefully cleaned and prepared for the next stage of the process.
Step 2:
The naturally occurring inulin is gently extracted from chicory roots using hot water. It is then carefully purified and undergoes a gentle hydrolysis to improve solubility before being dried into a high-quality chicory root fibre.
Step 3:
Finally, our chicory root fibre is carefully prepared to create simple, naturally derived products that fit seamlessly into everyday routines.
